www.CasualCelebrityStyle.com

Actress Liv Tyler relaxes in the Boyfriend Cardigan by GAP (retails for $68) with not much else on.

“The Incredible Hulk” star will lead this year’s semi-celebrity-studded GAP fall marketing campaign, which will appear in the US magazines in September. Main theme of the campaign is “Individual Style,” and taglines attached to the images help to understand the emotion behind each image.

Shot by fashion photographer Mikael Jonsson, the campaign will also feature Ginnifer Goodwin, Hugh Dancey, Clemence Poesy, etc.

You know this hilarious video clip by Paris Hilton. The millionaire socialite stripped down to a leopard print swimsuit and jokingly declared her own candidacy for president and ‘proposed’ her own U.S. energy policy. This video, which was posted on the web site, www.FunnyOrDie.com, is Hilton’s response to a TV commercial by Republican candidate John McCain that used Hilton’s image to attack Democratic candidate Barack Obama.

For those girls out there wanting to follow Paris’ lead and take a shot at the presidential race, we can reveal that Paris Hilton is wearing an Animal Attraction Maillot swimsuit by Geftaki Swimwear (http://www.geftaki.com). This piece is from Geftaki 2008 Collection and retails for $136.

NEW YORK — “Ugly Betty” star America Ferrera visited MTV Studios last week. America wore a Mayle Virginie Ivory Check Blouse, a pair of J Brand skinny jeans, LAI Milan belt and Giuseppe Zanotti shoes.

Thank you YouTube! We dug up this stunning BBC documentary, “The Secret World of Haute Couture” from 2006 and decided to feature it just in case if you’ve missed it in the first place. After all it was only viewed 30000-40000 times on YouTube. It’s like a teardrop in the ocean.

The documentary is split into 6 parts.

PART 1

LOS ANGELES — “That ’70s Show” star Danny Masterson and celebrity stylist Ilaria Urbinati are opening a retail store in Los Angeles.

Confederacy,  a 5000 square-foot space located on Hollywood Blvd near Vermont, will carry apparel, accessories and jewelry from Alaia, Proenza Schouler, Margiela, Zac Posen, Jenni Kayne, Mayle, Band of Outsiders, Vena Cava, Anna Sui, Nom de Guerre, Patrick Ervell, Opening Ceremony, Marc Jacobs, Genevieve Jones and Tom Ford. The store will also offer beauty merchandise.

MARK YOUR CALENDAR because Masterson and Urbinati are throwing a party on September 15 which will be hosted by Agyness Deyn and Albert Hammond Jr.

NEW YORK — Singer Demi Lovato wears a black fedora hat, purple t-shirt, gray acid wash skinny jeans and a black wedges as she departs from her uptown hotel on Thursday.

The Disney star has very special week coming up. Demi will celebrate her Sweet Sixteen on Wednesday (Aug. 20). Then her debut album, “Don’t Forget,” hits the stores on Saturday (Aug. 23).

We hope that the coming week will be most enjoyable for this rising star.

MISSISSAUGA, CANADA – Canadian newspaper, ‘The Mississauga News‘ reports the following:

Pop star Ashlee Simpson is coming to Mississauga next week to promote a line of back-to-school fashions.

Simpson will be making an in-store appearance at the Zellers store at Square One on Saturday Aug. 23 for the relaunch of the Request clothing line.

Simpson stars in a current TV advertisement for the line of clothes, which features a series of still photos of her shopping for clothes before a concert.

Simpson was chosen for the advertising due of her “hip” persona which reflects the brand’s personality, said Geoff Hardwicke, Zellers director of marketing.

“Request is a good piece of business for us and it (the relaunch) allowed us to take the Request brand and pump it up a bit,” Hardwicke told Marketing Magazine recently.

Simpson, whose older sister Jessica is also a singer and actor, is featured on all of the print advertising for the Request line and is making some personal appearances for the promotion.

The 24-year-old Ashlee’s first album, Autobiography, debuted at number 1 in the U.S. in July 2004.
Simpson occasionally appeared on Newlyweds: Nick and Jessica, a reality show about the married life of Jessica and her then-husband Nick Lachey. She subsequently was featured on her own MTV reality show entitled The Ashlee Simpson Show.

Simpson and her sister were tied for third as “worst-dressed celebrities” on celebrity-fashion critic Mr. Blackwell’s list in 2004. Blackwell commented of the pair tha,t “from gaudy to grim to downright frenetic these two prove that bad taste is positively genetic.”

Simpson and her husband, Pete Wentz, are expecting their first child.